Financials
- Financial year
- 2025
- Turnover
- €16.7m
- Profit
- €2.4m
- Solvency
- 39.4%
Turnover▲ 8.7%
Net result
20182025
Burson
ActiveSummary
Burson has been active since 1983 and the Belgian Official Gazette contains no insolvency or warning signals. The 2025 annual accounts show equity of €2.5m and a net result of €2.4m. Equity is growing by about 7.7% per year across the filed financial years. The computed 12-month bankruptcy probability is 0.3% (very low).
Overview
Activity
Public relations and communication consultancy
NACE 73300
1 site
Size
€16.7mturnover 2025
- Staff
- 59 FTE
- Equity
- €2.5m
- Profit
- €2.4m
Structure
- Parent
- WPP PLC
- Sade ConsultancyDaily manager · permanent representative Nilüfer DOGAN
- Jonathan HUGHESDirector
Auditor: PwC Reviseurs d'Entreprises2025 accounts 93 days early
Why 85raises riskLiquidity: current ratio 1.57, cash €113,535, halved2 of the last 3 latelowers riskFounded in 1983Profit of €2.4m (financial year 2025)Show the evidence
Checked score
Score 2025
85
/ 100
Excellent
Probability in this band: under 0.55%
Financially better than 49% of its sector peers (NACE 73, medium-sized)
Financial strength · tick = 2024
Strong
Solvency
64-9
equity 39.4% of total assets
Liquidity
21-14
short-term debt 60.6% · cash 1.8%
Profitability
100+5
return on assets 37.0%
Bankruptcy probability, 12 months
0.3%
Very low
0%0.5%1.5%4%10%≥ 25%
About 3 in 1,000 comparable companies go bankrupt within 12 months (an estimate).
Last 24 months
11-2024: 0.1%
12-2024: 0.1%● unchanged vs 11-2024
01-2025: 0.1%● unchanged vs 12-2024
02-2025: 0.1%● unchanged vs 01-2025
03-2025: 0.1%● unchanged vs 02-2025
04-2025: 0.1%● unchanged vs 03-2025
05-2025: 0.1%● unchanged vs 04-2025lowest value
06-2025: 0.1%● unchanged vs 05-2025
07-2025: 0.1%● unchanged vs 06-2025
08-2025: 0.2%▲ +0.1 percentage points vs 07-2025
09-2025: 0.3%▲ +0.1 percentage points vs 08-2025
10-2025: 0.3%● unchanged vs 09-2025highest value
11-2025: 0.2%▼ -0.1 percentage points vs 10-2025
12-2025: 0.2%● unchanged vs 11-2025
01-2026: 0.2%● unchanged vs 12-2025
02-2026: 0.1%▼ -0.1 percentage points vs 01-2026
03-2026: 0.1%● unchanged vs 02-2026
04-2026: 0.1%● unchanged vs 03-2026
05-2026: 0.1%● unchanged vs 04-2026
06-2026: 0.3%▲ +0.2 percentage points vs 05-2026
07-2026: 0.3%● unchanged vs 06-2026
08-2026: 0.3%● unchanged vs 07-2026
09-2026: 0.3%● unchanged vs 08-2026
10-2026: 0.3%● unchanged vs 09-2026
Credit of up to €210,000 on 30-day terms is acceptable
Liquidity ample (current ratio 1.57, compared with 2.02 in 2024, above the usual 1.5; short-term debt: 60.6% and cash: 1.8% of total assets), but 60.6% of the assets are financed with debt and provisions.
How it is calculated
The band follows from the bankruptcy probability, on a scale where 10 more points roughly halve it:
| 75-100 | Excellent | under 0.55% |
| 60-74 | Healthy | 0.55% to 1.5% |
| 45-59 | Fair | 1.5% to 4.2% |
| 25-44 | Weak | 4.2% to 15.0% |
| 0-24 | Critical | over 15.0% |
Where the company stands within its band depends half on the bankruptcy probability and half on how it does against its sector peers (NACE 73, medium-sized): better than 40% on solvency, 16% on liquidity, 97% on profitability and 43% on growth.
The bankruptcy probability was computed on 30-10-2026 by the bankruptcy model of 2 October 2026, which learns from Belgian bankruptcies and reads the registers, the annual accounts and the Belgian Official Gazette.
Some facts cap the score, however low the probability. Negative or zero equity, a heavy loss, a special status in the KBO, one missing filing or accounts filed more than 90 days late hold it at Fair at most (59); two missing filings, at Weak (44). An ongoing judicial reorganisation or the company's end (bankruptcy, dissolution, liquidation) holds it at Critical at most (24).
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Signals
Five signals.
lowers riskraises riskneutral
neutral · Latest accounts filed on time
The financial year that closed on 31-12-2025 was due by 31-07-2026 and was filed on 29-04-2026, 93 days ahead of the deadline.
NBB · 10 filingsDeviation from the deadline
2025
93 days early
2024
61 days late
2023
51 days late
2022
65 days late
2021
73 days late
2020
102 days late
2019
125 days late
← before the deadline
after the deadline →
tick = median of all Belgian filingsring = median in the sector
This company filed its last 7 accounts on average 55 days after the deadline; the sector median (NACE 73) for financial year 2024 is 6 days before the deadline, and 36% of those companies filed late.
Searched, nothing found (2)
neutral · Next filing not due yet
The next financial year closes on 31-12-2026 and is due by 31-07-2027. Nothing is late today. The company usually files around 30 September (4 of the last 5 filed years within 30 days of that day).
Companies Code · seven monthsWhere today falls in the filing period
31-10-2026 today31-12-2026 year end31-07-2027 deadline
- Legal-form change · Resignations & appointments…Resignation: NOJO PUBLIC AFFAIRS BV…
- RestructuringPermanent representatives: Nilüfer DOGAN and…
- Annual accounts filedfinancial year 2025 · unclassified…
Key points
By topic
Board & ownership
- Board
- 2 members
- Parent
- WPP PLC
- Auditor
- PwC Reviseurs d'Entreprises
- Sade ConsultancyDaily manager
- Jonathan HUGHESDirector
Network & group
- Connected companies
- 5
- Mergers and asset contributions
- 1
Timeline
- Events
- 86
- Since
- 1985
- Next accounts
- by 31-07-2027
- 31-12-2025Highest result from 2018 to 2025
- 17-10-2025Resignation: Scott WILSON (director)
- 30-09-2025Annual accounts filed
Company details
- Sites
- 1
- Legal form
- Private limited company
- Activity
- Public relations and communication consultancyNACE 73300
- Founded
- 29-12-1983
- Year ends
- 31-12
- Peppol
- Reachable for e-invoices
Articles of association
- Provisions read
- 11
- Who signs
- Two directors jointly
- Annual meeting
- Third Wednesday of June at 15:00
- Purpose
- “La société a pour objet: la prestation de services de toute nature dans le domaine des…” (deed in French)
Key facts about Burson
- What is the company number of Burson?
- 0425.042.518. In Belgium the VAT number is the company number with BE in front: BE 0425.042.518.
- Where is Burson based?
- The registered office is at de Meeûssquare 37, 1000 Brussel.Company details
- What does Burson do?
- According to the KBO register, the main activity is public relations and communication consultancy (NACE 73300).
- What is the legal form of Burson?
- Private limited company (BV).
- When was Burson founded?
- On 29-12-1983.
- Is Burson still active?
- Yes, Burson is an active enterprise in the KBO register.
- How many employees does Burson have?
- On average 59 full-time equivalents in financial year 2025, according to the filed annual accounts.Financials
- What is the turnover of Burson?
- €16.7m in financial year 2025, according to the filed annual accounts.
- Is Burson profitable?
- In financial year 2025, Burson made a profit of €2.4m.
- Where can I find the annual accounts of Burson?
- Burson filed 42 annual accounts with the National Bank of Belgium, the latest for financial year 2025.
- When are the next annual accounts of Burson due?
- By 31-07-2027, for financial year 2026.Timeline
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