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PANAM: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

PANAM

BE 0701.797.077
NACE 73.110, Advertising agencies
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
€28,792
2024 · €2,931+€25,861
Equity
€107,381
2024 · €213,731-€106,350
Cash
€83,544
2024 · €106,589-€23,045
Balance sheet total
€479,676
2024 · €534,764-€55,088

Largest movements

2024 to 2025
Assets
  • Tangible fixed assets -€59,810

    down €59,810 (-33.1%), from €180,771 to €120,961

    of which Leasing and similar rights: -€33,128

  • Receivables within one year +€35,494

    up €35,494 (+26.7%), from €133,138 to €168,632

    of which Other amounts receivable: +€53,555

  • Cash -€23,045

    down €23,045 (-21.6%), from €106,589 to €83,544

    mainly Contributions, distributions and other (-€135,142) and Debts after one year (-€38,193)

  • Stocks and contracts -€5,363

    down €5,363 (-8.4%), from €63,635 to €58,272

Equity and liabilities
  • Other debts +€110,435

    up €110,435 (+4,060%), from €2,720 to €113,155

  • Reserves -€105,125

    down €105,125 (-55.6%), from €189,038 to €83,913

  • Debts after one year -€38,193

    down €38,193 (-26.6%), from €143,663 to €105,471

    of which Financial debts: -€38,193

  • Current portion of long-term debt -€11,423

    down €11,423 (-23.0%), from €49,616 to €38,193

  • Tax, wage and social debts -€8,274

    down €8,274 (-12.8%), from €64,762 to €56,488

    of which Taxes: -€5,741

Income statement
  • Gross operating margin +€53,573

    up €53,573 (+17.4%), from €307,156 to €360,729

  • Staff costs +€28,706

    up €28,706 (+12.8%), from €225,129 to €253,835

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €2,931
Gross operating margin +€53,573
Staff costs -€28,706
Depreciation +€383
Write-downs +€1,487
Other operating charges -€1,998
Financial income -€23
Financial charges +€1,154
Taxes -€9
Result 2025 €28,792
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€171,846
Investment -€10,870
Financing -€184,021
Cash 2024 €106,589
Net result for the year +€28,792
Depreciation +€69,442
Stocks and contracts +€5,363
Receivables within one year -€35,494
Deferred charges and accrued income +€3,601
Trade debts -€459
Tax, wage and social debts -€8,274
Advances received +€6,304
Other debts +€110,435
Accrued charges and deferred income -€7,865
Investment in fixed assets (net) -€10,870
Debts after one year -€38,193
Current portion of long-term debt -€11,423
Short-term financial debts +€737
Contributions, distributions and other -€135,142
Cash 2025 €83,544
brings cash intakes cash out
Every line side by side 55 lines
Line Code 2024 2025 Change %
Total assets 20/58 €534,764 €479,676 -€55,088 -10.3%
Fixed assets 21/28 €210,557 €151,984 -€58,572 -27.8%
Intangible fixed assets 21 €16,760 €17,998 +€1,238 +7.4%
Tangible fixed assets 22/27 €180,771 €120,961 -€59,810 -33.1%
Plant, machinery and equipment 23 €32,132 €22,505 -€9,627 -30.0%
Furniture and vehicles 24 €24,266 €9,708 -€14,558 -60.0%
Leasing and similar rights 25 €106,226 €73,098 -€33,128 -31.2%
Other tangible fixed assets 26 €18,147 €15,650 -€2,497 -13.8%
Financial fixed assets 28 €13,025 €13,025 = 0.0%
Current assets 29/58 €324,207 €327,692 +€3,484 +1.1%
Stocks and contracts in progress 3 €63,635 €58,272 -€5,363 -8.4%
Stocks 30/36 €63,635 €58,272 -€5,363 -8.4%
Amounts receivable within one year 40/41 €133,138 €168,632 +€35,494 +26.7%
Trade receivables 40 €122,504 €104,443 -€18,061 -14.7%
Other amounts receivable 41 €10,634 €64,189 +€53,555 +504%
Cash at bank and in hand 54/58 €106,589 €83,544 -€23,045 -21.6%
Deferred charges and accrued income 490/1 €20,845 €17,244 -€3,601 -17.3%
Total equity and liabilities 10/49 €534,764 €479,676 -€55,088 -10.3%
Equity 10/15 €213,731 €107,381 -€106,350 -49.8%
Contributions 10/11 €18,600 €18,600 = 0.0%
Reserves 13 €189,038 €83,913 -€105,125 -55.6%
Distributable reserves 133 €189,038 €83,913 -€105,125 -55.6%
Profit (loss) carried forward 14 €2,910 €2,702 -€208 -7.1%
Investment grants 15 €3,183 €2,166 -€1,017 -32.0%
Amounts payable 17/49 €321,033 €372,295 +€51,262 +16.0%
Amounts payable after more than one year 17 €143,663 €105,471 -€38,193 -26.6%
Financial debts 170/4 €93,663 €55,471 -€38,193 -40.8%
Other amounts payable 178/9 €50,000 €50,000 = 0.0%
Amounts payable within one year 42/48 €168,859 €266,179 +€97,320 +57.6%
Current portion of amounts payable after more than one year 42 €49,616 €38,193 -€11,423 -23.0%
Financial debts 43 €678 €1,415 +€737 +109%
Credit institutions 430/8 €678 €0 -€678 -100%
Other loans 439 - €1,415 +€1,415
Trade debts 44 €51,083 €50,624 -€459 -0.9%
Suppliers 440/4 €51,083 €50,624 -€459 -0.9%
Advances received on contracts in progress 46 - €6,304 +€6,304
Taxes, remuneration and social security 45 €64,762 €56,488 -€8,274 -12.8%
Taxes 450/3 €28,740 €23,000 -€5,741 -20.0%
Remuneration and social security 454/9 €36,021 €33,488 -€2,533 -7.0%
Other amounts payable 47/48 €2,720 €113,155 +€110,435 +4,060%
Accrued charges and deferred income 492/3 €8,510 €646 -€7,865 -92.4%
Remuneration, social security and pensions 62 €225,129 €253,835 +€28,706 +12.8%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €69,825 €69,442 -€383 -0.5%
Write-downs on stocks, contracts in progress and trade receivables: additions (reversals) 631/4 -€1,946 -€3,432 -€1,487 -76.4%
Other operating charges 640/8 €3,211 €5,208 +€1,998 +62.2%
Gross operating margin 9900 €307,156 €360,729 +€53,573 +17.4%
Operating profit (loss) 9901 €10,937 €35,676 +€24,739 +226%
Financial income 75/76B €1,162 €1,139 -€23 -2.0%
Recurring financial income 75 €1,162 €1,139 -€23 -2.0%
Financial charges 65/66B €9,005 €7,851 -€1,154 -12.8%
Recurring financial charges 65 €9,005 €7,851 -€1,154 -12.8%
Profit (loss) for the period before taxes 9903 €3,094 €28,964 +€25,870 +836%
Income taxes 67/77 €163 €172 +€9 +5.8%
Profit (loss) for the period 9904 €2,931 €28,792 +€25,861 +882%
Profit (loss) for the period to be appropriated 9905 €2,931 €28,792 +€25,861 +882%

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 25 October 2026 via checked.be.